Tuesday, December 13, 2011
Email Subjects or Headlines that get Attention!
I came across this wonderful chunk of information from a marketing company (so sorry I can't recall), but it's called Headline Hacks by Jon Morrow. Incase you weren't aware, the success rate of someone opening your email marketing is highly dependent on the subject line. There are basic rules you need to follow otherwise it will simply go into their spam folder. Common ones are don't use all caps, lots of exclamation marks, SALE 20% OFF (discount phrases like this) etc. But there are some loopholes. This free download will shed some light. Enjoy and share! Click here.
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